30 Days
Registration Fees
Now: £45
Study Mode

Programme Benefits

The closer the alignment between HR and an organization’s overall business strategy, the better the company’s ability to anticipate and respond to customer needs and to maintain competitive advantage. Rigorous research, planning and development involving workforce culture, behaviors and competencies promote the successful execution of business strategy.

  • Avoiding costly and disruptive surprises that interfere with achieving goals

  • Addressing key issues in a timely manner to avoid crises

  • Promoting employee productivity and overall organizational success

  • Providing a sense of direction to positively affect how work gets done

  • Keeping employees focused on organizational goals

  • Providing a strategic focus to guide training and development initiatives

  • Giving leaders tools to help focus and implement their strategic initiatives

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Transform your career prospects

The Online executive education programme from a business school for developing future leaders.

This programme provides a definition, background, information, resources and suggested reading on how to begin the process of strategic human resources. Topics include the following:

  • Benefits to HR to engage in strategic planning.
  • Developing a strategic HR plan.
  • Assessing the organization’s current environment.
  • Creating statements of vision, mission and values.
  • Implementing, monitoring and evaluating the HR strategic plan.

Programme Structure

  • Critically evaluate the contribution of market segmentation and market research in international marketing
  • Assess the role of scanning the market environment in identifying opportunities and threats in the marketplace
  • Research and evaluate marketing information to assess an organization’s marketing strategy
  • Compare and contrast market entry strategies
  • Assess how the marketing mix can be configured to achieve market strategy objectives
  • To understand the legal definition of an employee
  • To evaluate what types of employment contract an organisation might want to use
  • To evaluate the obligations on the employer in relation to working time
  • To analyse the difference between a fair and unfair dismissal
  • To explore the different forms of discrimination
  • To gain a full understanding of areas covered by employment legislation
  • To develop the skills to analyse the external and internal factors impacting on the labour market
  • To develop the skills to write a job description and person specification
  • To evaluate the different approaches to attracting people to the organisation
  • To analyse the construction of the contract of employment
  • To understand the importance of personal development

Key Highlights

Masters of Business Administration

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Masters of Business Administration

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Masters of Business Administration

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Masters of Business Administration

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Masters of Business Administration

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Strategic Human Resource Management
30 Days
Registration Fees
Masters of Business Administration

Online Learning Made Simple

A flexible study that allows you to study from anywhere, anytime.

This Online programme has no geographical boundaries. Because it is taught and studied entirely online, it is available to a global audience of students and can be studied from anywhere, on your terms.

Self-paced courses that can be accessed anytime and anywhere with the help of our LMS portal which is accessible from your:

  • Desktop

  • Laptop

  • Tablet

  • Mobile

30 Days
Registration Fees
Now: £45
Study Mode

The LSB Experience

Expert Trainers

Passionate specialists who keep up to date with the latest trends in their field.

Quality Delivery

Trainers have assessed annually on the quality of their delivery and delegate engagement.

Practical Training

Theory and practical based training to take back to the office which leads you more.

Why Get Certified

Upon successful completion of the Strategic Marketing programme, you’ll earn a certificate of completion from the London School of Business.

Getting certified shows employers that you have a clear understanding of the core concepts of Marketing. You can also add the qualification to your CV, and easily upload it to your LinkedIn profile.

Becoming certified shows you have strong marketing skills and that you’re motivated to learn: two essential qualities in the workplace. Demonstrating these qualities can help improve your chances of finding the job you want.

Improving your marketing skills can help you find a job, get promoted, or start a whole new career.

Interested in this programme?

+44 (0)20 3305 8124


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Through our online form

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Accreditations and Memberships

london school of business

london school of business

london school of business

london school of business

london school of business

london school of business

At London School of Business (LSB) we nurture leaders. “Building Leaders for Business” forms the essence of our existence. We are redefining how businesses operate in London and the rest of the world.

Building Leaders for Business

Get in Touch

  • +44 (0)20 3305 8124

  • london@lsbuk.com