Luxury Brand Management

Overview

How do luxury fashion brands stand out from the crowd and successfully communicate what they stand for? Learn the basics of luxury brand management and how it works in the fashion industry. This introductory online course will equip you with the fundamental knowledge and understanding you will need if you aspire to work within the luxury industry.

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Key Facts

Next Start
15th June – 19th June 2020

19th October – 23rd October 2020
15th February – 19th February 2021

Duration
5 Days

Training Hours
35

Location
London

Fees
£1,200 

Learning Outcome

  • Developed an insight and understanding of the luxury brand world
  • Learnt to identify luxury target customers and their needs
  • Developed an understanding of how to build target customer profiles
  • Gained a good understanding of brand positioning and its impact on luxury brands
  • Learnt various methods to communicate luxury brand values
  • Received insider tips on how the luxury industry is changing

Who Should Attend?

This course is ideal for anyone who is working or wants to work in luxury fashion management, and wants to develop their practical understanding of the luxury brand world.

Read more about the Executive Education Courses 

The LSB Experience

  • Expert trainers – Passionate specialists who keep up to date with the latest trends in their field.
  • Quality delivery – Trainers are assessed annually on the quality of their delivery and delegate engagement.
  • Practical training methods – Theory and practical based training to take back to the office.
  • Small class sizes – No more than 15 people to ensure you get the most from our trainers.
  • Wide breadth of topics – Marketers should understand marketing as a whole, not just digital.
  • 2 learning levels – Intermediate and advance and class.

“Ordinary brands communicate in order to sell products to consumers. Luxury brands communicate in order to keep the dream alive in the minds of consumers.”

Adriaan Brits
Author

Apply Now

Please contact us on +44 (0)20 3305 8124 or send us an email to exed@lsbuk.com to discuss your requirements and obtain an application form.

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Building Leaders for Business

At London School of Business (LSB) we nurture leaders. “Building Leaders for Business” forms the essence of our existence. We are redefining how businesses operate in London and the rest of the world.

Get in Touch

  • +44 (0)20 3305 8124

  • london@lsbuk.com