Digital Branding Strategy
Digital Branding Strategy
Empower Your Brand, Master Digital Strategy: A Comprehensive Approach to Digital Branding Excellence
This optimised digital strategy short programme will empower you to think strategically about building your digital brand presence with all the necessary tactical functions. The short programme has been designed to help you understand how to plan, implement and manage a comprehensive digital marketing strategy while integrating digital marketing tactics into your overall marketing strategy.
Programme Structure
Programme Highlights
1 The Digital Consumer Unveiled
• Understand the evolution of the digital landscape since 1990.
• Equip yourself with skills to navigate and advertise on diverse online platforms.
• Embrace the increasing importance of digital marketing in a globalized world.
2 Strategic Planning Framework
• Learn how to think strategically in building and managing your digital brand presence.
• Develop a comprehensive framework for planning, implementing, and optimizing strategies.
• Align digital marketing tactics with your overall marketing strategy for maximum impact.
3 The Strategic Marketing Mix in Digital Context
• Explore the integration of digital elements into the traditional marketing mix.
• Understand how to adapt and leverage digital channels for strategic marketing goals.
• Uncover the synergy between traditional and digital marketing approaches.
4 Conducting a Digital Marketing Audit
• Master the art of conducting a thorough marketing audit within the digital environment.
• Identify key areas for improvement and optimization in your digital marketing strategy.
• Develop actionable insights to enhance the effectiveness of your digital initiatives.
5 Content Marketing Mastery
• Dive into the realm of content marketing and its pivotal role in digital branding.
• Learn to create and distribute compelling content aligned with your brand message.
• Explore strategies to engage your audience and build brand loyalty through content.
This program is for Marketing Managers, Brand Managers, and Communication Directors aspiring to elevate their brand in the digital age
Why Digital Branding Is Important For Your Business
Join Us
Start Date October 2024 |
Study Mode Campus |
Certification Digital Branding Strategy |
Learning Time 4 Weeks |
Price £1,200 |
---|
Start Date Anytime |
Study Mode Online |
Certification Digital Branding Strategy |
Learning Time 3 Months |
Price £850 |
---|
Join the League of Extraordinary Sales and Marketing Mavens
Together, we will cultivate cross-functional fluency between sales, marketing, and operations. Master the fundamentals of selling, positioning, and branding to capitalise on opportunities, boost revenue, and drive organisational success.
Why Get Certified
Upon successful completion of the Mastering Leadership and Management programme, you’ll earn a certificate of completion from the London School of Business.

Student Support
We encourage you to make full use of all of the support services and facilities available to ensure you have the best possible experience during your time at the School.

The LSB Experience
Expert Trainers
Passionate specialists who keep up to date with the latest trends in their field.
Quality Delivery
Trainers have assessed annually on the quality of their delivery and delegate engagement.
Practical Training
Theory and practical based training to take back to the office which leads you more.
Small Class Sizes
No more than 15 people to ensure you get the most from our trainers.
How to Apply
Enrolling at London School of Business will help you study in a diverse mix of cultures, providing an opportunity to socialise and make friends from nations across the globe. Apply now, and one of our Admission Advisors will be in touch to support you through the process.
Related Programmes
Building Leaders for Business
At London School of Business (LSB) we nurture leaders. “Building Leaders for Business” forms the essence of our existence. We are redefining how businesses operate in London and the rest of the world.